Stability Enhancement Systems
Stability Enhancement Systems (SES), an elite injury-prevention and sports performance brand, needed a versatile identity that appealed to a broad audience, from elite athletes to high school competitors and weekend warriors. The goal was to create a brand that reflected its core values of dependability, innovation, and excellence, with a strong focus on athletics at the intersection of science and wellness.
The result was a bold brand identity centered around balance and stability, mirroring the foundation of athletic performance. The dynamic solar red signature color has become a hallmark of the brand, carried across the logo, website, athlete online training portal, apparel, and more. The powerful and consistent visual presence has made SES easily recognizable, while allowing the brand to cohesively expand and stretch its arms in multiple directions while remaining true to its core aesthetic.
- Apparel, Icons, Logo, Presentation, Print, Social Media, Web